Sharjah Media City launches media training arm in JV with Exceed Media

SHARJAH, Sharjah Media City (Shams), announced the signing of a cooperation agreement with Exceed Media for the establishment of a joint venture company that will act as the media training arm of Sharjah Media City.

The joint venture company will provide training courses in media, computer and software in addition to various sectors.

Dr. Khalid Al Midfa, Chairman of Shams, emphasised on the importance of this agreement, under which the media training arm will provide training courses and platforms for all interested corporations and individuals. He added that based on Shams’ vision, the joint venture aims to develop and train talents and human resources working in media and creative sectors, become the regional leader in education and training for media and creative sectors and support the development of high-quality creative media content.

The chairman also stated that the agreement with Exceed Media is aimed at benefitting from their broad experience in the creation of a variety of media content for television, radio, cinema, print and audio media, internet and modern media. “They have experience in government, education and training sector through their partnership with leading training centres and professional trainers from across the world to help corporations and individuals improve efficiency and creativity at the workplace,” he added.

Mohamad Khasrow, CEO of Exceed Media, expressed his delight at signing the agreement with Sharjah Media City. He added that through this joint venture and the new office in the city, the company is looking forward to achieving the shared vision of training and development of young talents in the region, in general, and in the UAE, in particular.

“Exceed Media is dedicated to the development of high-quality training solutions for the creation of digital media content, by incorporating efforts such as organizing training courses, workshops and conferences in the Middle East and North Africa region. We firmly believe that the need for quality training is infinite. Therefore, our training courses were designed with a focus on providing hands-on training that will enable our clients to achieve their respective business objectives,” he added.

Shams’ is a world-class media hub for innovative facilities and services and offers over 120 business activities to choose from providing the flexibility to combine different activities on the same licence. Licences issued by Shams allow companies to operate the business activities in accordance with their license and offers facilities, flexible legal framework, general and logistic services to investors.

The Toronto-based Exceed Media offers authorised training from Apple, Adobe, Avid and Autodesk in digital media content creation, production and post-production. Available in the Middle East and North Africa, Exceed Media is known for its high-quality training, serving a large number of business sectors.

Source: Emirates News Agency