October 12, 2021

HUAWEI Quick App Boosts Commercialization through Ad Monetization

SHENZHEN, China, Oct. 12, 2021 /PRNewswire/ — HUAWEI Ads Publisher Service has officially supported quick apps. The platform leverages Huawei’s robust platform and data capabilities to help developers earn revenue by accessing and displaying targeted, high-quality and high-value ad content in their quick apps.

Massive traffic and high conversion

Quick apps are installation-free and can be tapped open from any location such as HUAWEI AppGallery, Huawei Quick App Center, or HUAWEI Assistant·Today, on diverse Huawei devices, including mobile phones, PCs, tablets, head units, and Visions. Meanwhile, user acquisition, activation, and retention can be achieved with ease as quick apps allow instant access to services and content. All these advantages attract hundreds of millions of monthly active users. As of June 30, 2021, developers worldwide had developed 8,700 quick apps, with a YoY growth of 190%; while the number of HUAWEI Quick App monthly active users exceeded 150 million, with a YoY increase of 114%.

Extensive ad formats

HUAWEI Quick App supports a variety of ad formats:

Native ad: fits seamlessly into the content of an app. These ads are naturally appear, so that users are generally more willing to view the ad content.
Rewarded ad: offers users in-app rewards for watching videos in their entirety.
Banner ad: rectangular images that occupy a spot within an app’s layout, either at the top, middle, or bottom of the device screen. Banner ads refresh automatically at regular intervals. When a user clicks a banner ad, the user is redirected to the advertiser’s page.
Interstitial ad: pops up in full screen when users start, pause, or exit apps.

Wide-ranging ad resources

By accessing HUAWEI Ads Publisher Service, quick app developers get access to a plethora of ad resources. Based on the large user base of Huawei devices, HUAWEI Ads managed to integrate resources from Huawei itself, HMS pioneering developers, and advertisers, making it easy and fast for developers to obtain premium ad content and start monetizing their business.

HUAWEI Quick App plans to offer more diversified and extensive ad formats to enrich the forms of ad presentation, offering more ways for monetization. To learn more about the ad services of HUAWEI Quick App, visit HUAWEI Developers.

Photo – https://mma.prnewswire.com/media/1657150/HUAWEI_Quick_App_Extensive_Ad_Formats.jpg

October 12, 2021

‫شي جين بينغ يُعلن لمّ الشمل ضرورة ملحة من أجل تجديد شباب الصين في الذكرى ثورة 1911

بكين، 11 أكتوبر 2021 /PRNewswire/ — منذ مائة وعشرة أعوام، أطلق الثوار الصينيون بقيادة الدكتور صن يات صن ثورة عام 1911، مما يمثل علامة فارقة في الرحلة الطويلة والشاقة لتحقيق تجديد شباب الصينيين الأمة.

وفي حديثه في اجتماع تذكاري يوم السبت لإحياء الذكرى 110 للثورة، دعا الرئيس الصيني شي جين بينغ إلى استخلاص الدروس من الماضي عند تحقيق لم الشمل الكامل للصين والمضي قدمًا في قضية النهضة الوطنية العظيمة.

صرح الرئيس شي، وهو أيضا الأمين العام للجنة المركزية للحزب الشيوعي الصيني ورئيس اللجنة العسكرية المركزية، “بالنسبة لجميع الصينيين، فإن تحقيق التجديد الوطني ليس شرفًا مشتركًا فحسب، بل هو أيضًا مهمة مشتركة”.

“يجب لم شمل الصين، وسيكون ذلك”

لقد أكد الرئيس شي مجددا على الالتزامات بالسعي من أجل لم الشمل الوطني بالوسائل السلمية، قائلا إن ذلك يخدم مصالح المواطنين عبر مضيق تايوان وكذلك الأمة الصينية، بينما حذر من أن “استقلال تايوان” يتعارض مع اتجاه التاريخ وسيؤدي إلى نهاية مميتة.

كما صرح الرئيس شي في خطابه في قاعة الشعب الكبرى في بكين، قائلًا: “إن قضية تايوان نشأت من ضعف وفوضى أمتنا، وسوف يتم حلها عندما يصبح تجديد الشباب الوطني حقيقة واقعة”؛ مضيفا أن لم الشمل عبر المضيق هي الإرادة المشتركة لجميع الصينيين.

وأشار الرئيس شي إلى أن البر الرئيسي يلتزم بالسياسات الأساسية لإعادة التوحيد السلمي ودولة واحدة ونظامان، ويتمسك بسياسة صين واحدة وتوافق عام 1992 ويعمل من أجل التنمية السلمية للعلاقات عبر المضيق.

وفي إشارة إلى أن الأمة الصينية لديها تقليد مشرف في معارضة الانقسام والحفاظ على الوحدة، أضاف أن “الانفصال الذي يستهدف” استقلال تايوان “هو أكبر عقبة أمام لم الشمل الوطني وخطر جسيم على النهضة الوطنية”.

كما شدد على أن مسألة تايوان شأن داخلي للصين ولا تقبل أي تدخل خارجي، وأعرب عن ثقته في أن “لم الشمل الكامل لبلادنا سوف تتحقق ويمكن أن تتحقق”.

الحتمية التاريخية

متلهفًا لمستقبل مشرق للأمة الصينية، كتب صن ذات مرة: “إذا اعتقدت أن شيئًا ما يمكن تحقيقه، حتى لو كان صعبًا مثل تحريك جبل أو تجفيف البحر، فسوف أحققه يومًا ما”.

وفي إشارة إلى هذه الكلمات، صرح شي يوم السبت إنه بعد سنوات من العمل الجاد، أصبح لم الشمل الوطني في الصين حتمية تاريخية، مع وجود مؤسسات أقوى وأسس مادية أقوى وعقلية أكثر استباقية.

وأضاف أن “السنوات الـ 110 الماضية أظهرت لنا أنه من أجل تحقيق لم الشمل الوطني، يجب على الشعب الصيني امتلاك قوة دافعة شديدة لقيادتنا إلى الأمام، وهذه القوة هي الحزب الشيوعي الصيني”.

وأشار إلى أنه في طريق لم الشمل الوطني، “أثبتت الاشتراكية ذات الخصائص الصينية أنها الطريق الصحيح والوحيد”.

كما حث الشعب الصيني على الاعتماد على جهودهم البطولية. وأعلن قائلًا “بالشجاعة والمهارة، سنتغلب على جميع المخاطر والتحديات الرئيسية التي قد تعيق طريقنا نحو التجديد الوطني ونحمي بحزم سيادتنا الوطنية وأمننا ومصالحنا التنموية”.

لقد حث الرئيس شي الشعب الصيني والأمة الصينية على تعلم الدروس الوطنية من ثورة 1911، والبقاء معا في السراء والضراء، والاعتماد على الوحدة القوية للتغلب على المخاطر والتحديات على الطريق المقبلة.

وقال شي إن تحقيق لم الشمل الوطني لا يحتاج فقط إلى بيئة محلية مستقرة وموحدة، ولكن أيضا بيئة دولية سلمية ومستقرة.

وأشار إلى أن “العدوان والهيمنة ليسا في دماء الشعب الصيني”، مضيفا أن الصين ستظل نصيرا للسلام العالمي، ومساهما في التنمية العالمية، ومدافعا عن النظام الدولي، وسنفعل أفضل ما بوسعنا من أجل لتقديم مساهمات أكبر للإنسانية.

https://news.cgtn.com/news/2021-10-09/Xi-delivers-speech-at-event-marking-1911-Revolution-anniversary-14ddra598o8/index.html

الفيديو – https://www.youtube.com/watch?v=HvTiX5QwYcc

October 12, 2021

Promoting sustainable healthy diets drives global food systems transformation, says Mariam Almheiri

DUBAI, Brand Dubai, the creative arm of the Government of Dubai Media Office and Dubai’s Roads and Transport Authority (RTA) have announced the renewal of a partnership to launch joint initiatives to provide the community with new creative experiences in Dubai’s public spaces.

The announcement was made during a meeting held at the Government of Dubai Media Office (GDMO) between Mattar Mohammed Al Tayer, Director General, Chairman of the Board of Executive Directors of the Roads and Transport Authority (RTA), and Mona Al Marri, Director General of GDMO. As part of the new partnership, the two organisations will work closely with each other to launch projects that will consolidate efforts to realise Dubai’s vision to transform itself into an open-air museum.

A fresh series of initiatives to be implemented by Brand Dubai and RTA will see them working with local and international artists to enrich Dubai’s public environment and create new connections with the public through art and other forms of creative expression. The renewal of the partnership is the continuation of a fruitful three-year collaboration which resulted in several unique collaborative creative projects.

Mattar Mohammed Al Tayer Director General, Chairman of the Board of Executive Directors of the Roads and Transport Authority (RTA), said: “We are looking forward to combining our resources and capabilities with Brand Dubai to roll out another series of creative projects that will add a new vitality to Dubai’s urban spaces. Our previous three-year partnership had yielded several projects that brought the community together to celebrate art, creativity, culture and heritage. RTA is committed to working with leading organisations and artists to transform the environment that Dubai offers to both residents and visitors. Through the next phase of joint projects, we seek to creatively enrich a new set of public spaces in Dubai that will allow the community to relate to these areas in unique new ways.”

Mona Al Marri, Director General of the Government of Dubai Media Office said: “Brand Dubai is pleased to further extend its collaboration with RTA to launch a new set of projects that make Dubai’s public spaces more inspiring and engaging. Building on our previous three-year partnership, we will be jointly implementing fresh initiatives to infuse a new creative energy and artistic liveliness into the emirate’s urban environment, as part of Vice President and Prime Minister of the UAE and Ruler of Dubai HH Sheikh Mohammed bin Rashid Al Maktoum’s vision to transform Dubai into the world’s best city to live in and work. These projects seek to celebrate the rich heritage, modern cosmopolitan character and future aspirations of the city, in addition to enhancing the quality of life and happiness of people who live in and visit Dubai. We believe these initiatives will also support efforts to promote creativity and innovation and attract talent, tourism and investment into our city.”

Rowdah Al Mehrizi, Director of Marketing and Corporate Communication, at the Roads and Transport Authority, said: “We are very happy to launch a new phase of our partnership with Brand Dubai, as part of our commitment to working with our strategic partners to enrich the public spaces where people live, interact and commune. RTA will continue to work closely with Brand Dubai to create exciting platforms to showcase art and other forms of creativity. This partnership strongly reflects our keenness to work with other organisations to highlight Dubai’s identity and values and raise the city’s profile as a creative hub and a lifestyle destination.”

Nehal Badri, Director of Brand Dubai said: “We are excited about the new possibilities that the second phase of our partnership with RTA will bring. By synergising our assets and competencies, we look forward to offering exciting new creative experiences to the public. Brand Dubai will pool its strengths with RTA to undertake joint projects that will creatively reinvigorate community spaces and facilities across Dubai and will contribute to deepening people’s connection with urban spaces and their sense of identity, inclusiveness and community, apart from driving innovation and economic vitality.”

In 2018, Brand Dubai and RTA implemented the Dubai Metro Murals Project, which saw international artists paint murals on pillars of the Dubai Metro on Sheikh Zayed Road between the Dubai International Financial Centre and Emirates Towers stations. As part of the Jumeira Project, the two organisations also launched a series of public art installations at bus stops in 2020 to raise the neighbourhood’s profile as a social and creative destination.

In 2019, Brand Dubai and RTA organised the Metro Music Festival, which featured performances by a host of musicians from both traditional and non-traditional genres of music at Dubai Metro stations. In the same year, they jointly launched the first phase of the Parking Metres Project that saw parking machines in prominent areas being turned into beautiful artworks.

Source: Emirates News Agency

October 12, 2021

Dubai Next enables community to support and fund 3rd project successfully in 3 months

DUBAI, Dubai Next, the first digital crowdfunding platform in Dubai launched earlier this year by H.H. Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council, has fast evolved into a catalyst for innovative enterprise in new and emerging sectors as well as a meeting point for innovators and the wider community to share the benefits of startup financing.

The digital platform, launched in May 2021 recently recorded another success story – its third within three month of launch – when Takween, an Arabic learning programme, concluded a campaign to raise the required capital through crowdfunding successfully. Takween follows Padel 26 and Vemudra, two campaigns that had a successful run on Dubai Next earlier.

A progressive step towards bringing the benefits of startup funding and digital technology to innovators, entrepreneurs, investors and the society, Dubai Next allows entrepreneurs to create campaigns online and seek funds from contributors for turning their ideas into reality. The not-for-profit platform operated by Dubai SME, the agency of Dubai Economy mandated to develop the small and medium enterprise (SME) sector, is open to all nationalities and age groups in the UAE.

Dubai Next has also seen an upsurge in campaigns and contributors in recent months. The platform currently has 226 contributors, up from 59 in July 2021, while the number of campaigns created on the platform has also increased more than 0% during the same period. Dubai SME is encouraging more contributors to join and support the campaigns live on the platform, which allows individuals as well as institutions to be part of innovative ventures that will have a significant impact on social development and economic diversification in the UAE.

“Dubai Next has proved to be the next big opportunity for the aspiring and ambitious startups in Dubai. As a broad platform Dubai Next has created a sustainable growth ecosystem and social network for startup financing. The digital crowdfunding platform is emerging as an engine of social and economic development and Dubai’s strategic goal of being the global hub of entrepreneurship,” said Abdul Baset Al Janahi, CEO of Dubai SME.

“The successful fundraising experience of Takween on Dubai Next is not only inspiring for the startup community, but also a testimony to the vast potential for creative concepts in Dubai. We are delighted to have supported Takween to evolve and enable it to be one among the innovative startups that will be part of the Expo 2020,” added Al Janahi.

Created by Saudi entrepreneur Lujain Alfaraj, Takween seeks to make learning the Arabic alphabet a fun experience through using a set of modular magnetic blocks. A branding professional and designer with a special interest in the Arabic language Alfaraj came up with the innovative learning concept after her son’s refusal to attend Arabic lessons in his nursery class and chose crowdfunding over traditional funding models as she believed that her brand is firmly rooted in the community.

“As a mother and a designer, I needed to create a positive experience for my child to learn Arabic,” Alfaraj said, adding that the crowdfunding campaign allowed her to get closer to her community and involve them in our journey and get support that’s far beyond financial, which wouldn’t be possible had she chosen to raise capital the traditional way.

“It is exciting to see a crowdfunding platform in our region stemming from Dubai. The fact that Dubai Next is based in Dubai and that it’s under Dubai SME gives project owners and contributors a certain level of comfort. There’s a massive need in the market for beautifully designed Arabic products. As our world becomes more and more globalised, we need to make space for Arabic and nourish it. We invite everyone to visit us at Expo and explore the beauty of Arabic,” Alfaraj said.

Dubai SME is attracting creative talents from all walks of the society, including students, and potential contributors to Dubai Next through awareness-building and induction sessions.

Individuals or companies can contribute to a campaign on Dubai Next. Contributors get to choose from a variety of unique rewards offered by the campaign owner. The amount contributed can be refunded if the campaign fails to reach its target. Campaign owners keep 100% ownership of their project. The Dubai NEXT platform cannot be used to offer equity or financial returns.

Source: Emirates News Agency

October 12, 2021

India’s public broadcaster to beam T20 World Cup in UAE and Oman

From Krishnan Nayar NEW DELHI, India’s Ministry of Information and Broadcasting has completed preparations for ball-to-ball coverage of the ICC Men’s T20 World Cup 2021 to be played in the UAE and Oman from next week.

ICC stands for the International Cricket Council which has its headquarters in Dubai. The Board of Control for Cricket in India’s (BCCI) is the host of the ICC Men’s T20 World Cup 2021 to be played in Abu Dhabi, Dubai, Sharjah and Al Amerat in Oman.

The Indian Ministry said Prasar Bharati, the state broadcaster, will be telecasting and airing the cricket matches. “As the countdown begins for the T20 World Cup 2021, Prasar Bharati network has in store 360 degree coverage of the tournament. Catering to the craze for cricket in India, state-run TV Doordarshan and All India Radio have planned mega coverage with live matches, radio commentary and special shows,” the Ministry announced.

Millions of Indians and other South Asians living in the Gulf are also expected to tune in to these broadcasts.

Additionally, semi-final matches and the final will be telecast live on Doordarshan (DD) Sports and on DD FreeDish. Starting from 23rd October, All India Radio will broadcast live ball-by-ball commentary of all matches in English and in Hindi.

“In what will make TV watching of T20 World Cup a vastly more exciting experience, DD Sports has planned multiple shows which involve public participation. In a show named ‘Cricket Live’, there will be a ‘Public Ka Kaptaan’ component,” the Ministry said.

In this segment, spectators in the stadiums in the UAE, Oman and viewers in India will be asked to wear the team Captain’s hat and take key decisions acting the role of Skipper.

‘RJs Ka Cricket Funda’ is another interesting talk show wherein All India Radio jockeys, along with cricket experts, will interact with public on DD Sports. “This is a product of content innovation at Prasar Bharati. All special shows on DD Sports will also be live-streamed on Prasar Bharati Sports YouTube channel.”

Source: Emirates News Agency

October 12, 2021

Sharjah set to host two popular events for education, employment

SHARJAH, Preparations for hosting the 23rd National Career Exhibition and the 17th International Education Show (IES), from 19th to 21st October, 2021, have begun.

The two events are held under the patronage of H.H. Dr. Sheikh Sultan bin Muhammad Al Qasimi, Supreme Council Member and Ruler of Sharjah.

Organised by the Expo Centre Sharjah with the support of the Sharjah Chamber of Commerce and Industry, the two shows are expected to see the broad participation of Emirati and international academic institutions, in addition to a large presence from government and private agencies, offering various job opportunities to the Emirati youth.

Held in cooperation with the UAE Ministry of Education (MoE) and the Sharjah Private Education Authority (SPEA), the IES offers hundreds of the latest education programmes and a wide range of learning options from universities, colleges and institutes of higher education from different countries of the world, most notably the UAE, Malaysia, India and the United Kingdom.

This year’s edition of the IES includes many distinguished international educational pavilions, foremost of which is “Career Utsav”, a mega academic and career guidance event in India. The Indian pavilion will be featuring over 40 top international universities, institutions and boarding schools from India and a free Psychometric Assessment and Counselling for interested students.

The National Career Exhibition, which is held in cooperation with Emirates Institute for Banking and Financial Studies (EIBFS), provides valuable job opportunities offered by numerous entities, such as the UAE Armed Forces, Sharjah Department of Statistics and Community Development, Sharjah Police, Sharjah Human Resources Department, Etisalat, Dubai Islamic Bank, Emirates Islamic Bank, Emirates NBD, HSBC, Invest Bank, Ajman University, Beeah, Sharjah Co-Op Society and Tanfeeth among others, with Sharjah Islamic Bank participating as Gold Sponsors.

“The esteemed patronage of H.H. Dr. Sheikh Sultan bin Muhammad Al Qasimi, Supreme Council Member and Ruler of Sharjah, for the two fairs is an affirmation of our wise leadership’s interest in Emirati citizens by providing them with rewarding opportunities for education and training, and encouraging institutions and companies to recruit them,” said Saif Mohammed Al-Midfa, CEO, Expo Centre Sharjah.

Al Midfa explained that organising the two events simultaneously is meant to guide students to choose the appropriate major for them, and in line with the requirements of national development.

Source: Emirates News Agency